The kitchen is an unfortunately often neglected part of the home, even for those who love to spend time there sautéing, baking, and preparing meals. When it comes to rooms that need a little maintenance, the kitchen always seems to come last. But it shouldn't be. That being said, Target is giving everyone plenty of reason to consider leveling up their chic kitchen décor with several new lines dedicated to stylish cooking and dining. Yep, just when you thought nothing could be more exciting than a red velvet accent chair, the kitchen department comes storming in and steals the show.
Whatever your home design aesthetic, one of Target's newest and greatest brands is sure to fit your tastes and help give your kitchen the makeover you've always wanted, without breaking the bank. Whether you're a midcentury modern lover, a rustic country cottage vibe, or prefer something more colorful and eclectic, you and your kitchen are totally covered. Below, find out more about Target's newest offerings, as well as some signature pieces from each collection, to help transform your kitchen from a neglected space into a gathering place. (As if you needed any other reason to spend all day in the store dressed in red.)
Chrissy Teigen's “Cravings”
Target has long been known as the place to find affordable, stylish pieces for any room in the home, but when Chrissy Teigen's highly anticipated Cravings line launched a few weeks ago, her fans, as well as anyone looking to give their kitchen a little freshening up, stocked up. Inspired by Teigen's love of food and cooking (and, of course, her best-selling cookbooks), the collection is packed with cookware, cutlery, stoneware serving dishes, and more, all with a vintage-meets-classic aesthetic. And with prices starting at just $3.99, Cravings makes it easy to swap out chic pieces.
Hearth & Hand and Magnolia
Hearth and Hand With Magnolia are the work of the former HGTV star and beloved decorator. Fixer Upper) Chip and Joanna Gaines are known for their rustic style as much as their adorable chemistry as a couple. The collection, which launched last year, is packed with tableware, storage, and other decorative kitchen items that have the Gaines' signature rustic touch, along with cozy heirloom-inspired pieces for the rest of the home. Galvanized metal, stoneware, and acacia are just a few of the materials that feature in the collection. Best of all, select items are available for just $3.99.
Opal House
With Opal House, Target offers shoppers a collection of products inspired by people all over the world. When it comes to kitchenware, the line is perfect for anyone who loves to cook and entertain with a little whimsy and flair. Think floral melamine platters, tumblers that will transport you to a Moroccan market, and colorful, festive tea towels. In other words, there's plenty for hosts looking to create world-famous, Instagram-worthy events, and plenty of them for less than the price of your everyday latte.
Project 62
If your home has a modern feel, Target's Project 62 line is worth considering. Like some of the lines mentioned above (except Teigen's Cravings), this line has plenty of items for every corner of the home. The kitchen and dining products boast the same minimalist designs and rustic materials as all of the collection. Prices start at $1.99 and include sleek copper serving bowls, Asian-inspired speckled stoneware tea cups, and abstract-inspired placemats.
