IKEA has gone 8-0 this year and is kicking it up with the Nytillverkad collection, unveiling a bold and colorful assortment of furniture and home accessories that celebrates the brand's evolution.
Thoughtfully constructed silhouettes emerge in the form of imperfect circular tables, generously padded stools and exciting textiles. “At IKEA, past, present and future are all connected. With Nytillverkad, we are returning to the future again. In multiple launches over the next few years, we will release a series of products carefully selected from our design archive. , updated to match the bold vision of the next generation,” Managing Director Fredrika Inger said in an exclusive press release.
This collection is characterized by its unabashed embrace of a loud and playful aesthetic. Highlights of the collection include his funky LÖVET. This is a beautifully curved table studded with shades of orange, blue or light green, providing a functional piece of art. Meanwhile, the DOMSTEN stool offers a sculptural seating option in a rainbow of contemporary colors. His KRYPKORNELL pattern, created by Swedish textile designer Sven Fristedt, recalls the brand's history, first introduced in the 80s. The happy-go-lucky print embodies the cheerful Scandinavian spirit, wrapping everything from bedding and cushion covers to kitchenware.
“The simplicity of the design, how it looks and how it can be useful in everyday life, is what makes this collection special,” adds design manager Johan Edgidemo.
IKEA's Nytillverkad collection is scheduled to launch in July 2023. Take a peek at the gallery above.